I ♥ New York. This simple, yet powerful sentence is the symbol of New York that resonates with millions of people around the world.

With the world around us always changing, it's easy to feel overwhelmed when staying up to date with trends and the design industry as a whole.

In the design industry, a creative brief serves as a roadmap, drawing the path from concept to execution. But, what exactly is a creative brief and how do professionals use them?